Rezidor concludes agreement with PURE Water Company

18 Mar 2018


The Rezidor Hotel Group and the Norwegian PURE Water Company have concluded a major agreement: As Rezidor’s preferred corporate supplier, PURE Water will be ready to supply drinking water systems to all Radisson Blu and Park Inn hotels in Europe. Both companies aim to have as many Rezidor hotels as possible to benefit from this new offer.

“As one of the fastest growing hotel groups worldwide, we continuously seek global partnerships that add value to our business and enhance our customers’ experience,” comments David Dreschner, Vice President Corporate Purchasing Services of Rezidor. “With PURE Water, we have created an important cooperation featuring an innovative and responsible solution to one of the most essential elements of life,” adds Dreschner.

The PURE Water Company installs and operates complete solutions for cooling and serving first-class drinking water, both still and sparkling, for the office, hotel and restaurant market. The concept includes the delivery of reusable bottles with an award-winning design. The company’s business concept is based on the illogicality of bottling water from diverse sources only to transport it across continents by polluting means. This is entirely unnecessary in Europe, as relatively simple, known technology allows water of at least as high quality to be produced where it is to be consumed.

“We are very pleased that Rezidor has chosen us as their preferred supplier, and they will be an important reference in our future efforts and recognition within the travel and tourism market,” says Axel Øiseth, General Manager, The PURE Water Company. “PURE gives the hotels the opportunity to serve superb-quality drinking water while saving costs and protecting the environment,” concludes Øiseth.

Rezidor is one of the hotel industry’s pioneers on the field of Responsible Business. Since 2001, the company maintains a group wide and award winning programme with focus on health & safety of guests and employees, respect of social & ethical issue within the company, and a reduced impact on the environment.

For further information please contact:
The Rezidor Hotel Group
Christiane Reiter, Director Corporate Communication
Tel. +32 2 702 9331,

Renu Snehi, Director Corporate Communication
Tel. +32 2 702 9241,
The PURE Water Company
Axel Øiseth, General Manager
Tel. + 47 22 96 65 00,

About the Rezidor Hotel Group:
The Rezidor Hotel Group is one of the fastest growing hotel companies in the world. The group features a portfolio of close to 370 hotels in operation and under development with 78,000 rooms in 58 countries.

Rezidor operates the brands Radisson Blu Hotels & Resorts, Regent Hotels & Resorts, Park Inn and Country Inns & Suites in Europe, Middle East and Africa, along with the goldpoints plusSM loyalty programme for frequent hotel guests. Rezidor has signed a worldwide license agreement with the Italian fashion house Missoni, in order to develop and operate a lifestyle hotel brand of the same name: Hotel Missoni.

In November 2006, Rezidor was listed on the Stockholm Stock Exchange. Carlson Companies is the main shareholder.

The Corporate Office of the Rezidor Hotel Group is based in Brussels, Belgium.

For more information on Rezidor, visit